Thank you
for being part of
ACC US in 2026

Reception, Check-In & Networking

Welcome & Opening

Anne von Türckheim-Horch, Director International Events,
Ultima Media Germany GmbH

Martin Schleicher, Independent,
formerly Continental

Keynote: Own the Stack, Ship the Car

Ari Mahpour, Software Systems Engineer, 
Rivian Volkswagen Group Technologies

• Virtual ECUs let AI build, not just drive
• Virtual ECUs put AI on the build, not the wheel

Most AI talks are about driving the car but this one is about building it. With full-stack ownership, high-fidelity virtual ECUs let you replay scenarios and test assumptions, backing key changes with reproducible evidence. That foundation lets agentic workflows act as builders, writing validated software before it ever reaches the test rig.

SDVs in a Fragmented World

Alex Oyler, Consulting Director, 
SBD Automotive 

• Market-based insights on how OEMs and suppliers are balancing global scale with localized constraints

Right-sized SDV Workflow for Efficient ECU Development

Jan Rüdiger, Director Business Solutions Architect, 
Elektrobit Automotive Americas Inc.

• Integration as-code to streamline ECU development

Q&A with Speakers

Coffee Break & Networking

Automotive Centralized Computing: Real-Time Compute

Naved Aziz, Senior Fellow - Software Architecture, 
Stellantis

• Real-time compute centralization
• The I/O centralization challenge and solutions
• Virtual compute strategy

Keynote: Accelerating Automotive Compute with Virtualization

Cedric Armand, Director of Virtualization, 
Ford Motor Company

• Successful Virtualization Strategies
• Powering AI/ML Integration & Edge Computing
• Talent & Ecosystem Development

The automotive industry's shift to the Software-Defined Vehicle (SDV) paradigm presents unprecedented challenges in software development complexity, speed, and quality. This presentation discusses the value of investing in cutting-edge cloud-based virtual platforms and capabilities to revolutionize embedded software development, testing, and validation. Leveraging Virtual ECUs (VECUs) alongside comprehensive automated and interactive testing methodologies enables a significant "shift-left" in the development cycle. This transformative approach dramatically enhances efficiency, scalability, and user-friendliness, accelerating time-to-market for advanced ECUs and securing leadership in the future of automotive compute. Enjoy this engaging and forward-thinking presentation.

Speed or Accuracy - Which Virtual Prototype is Best for You?

Robert Day, Director Automotive GTM, 
Arm Inc.

• Comparison of different virtual prototyping options
• How far can software be tested in a virtual prototype
• Enabling shift left for SDV and AI-DV development

Edge AI Functional safety and RISC V solutions for next-gen autonomy

Priya Muralidharan, Director Marketing, 
Infineon

• Role of safety microcontrollers for safety in L3+ autonomy
• RISC V core for scalable, safe and open source development

Q&A with Speakers

Joint Lunch & Networking

Opening of the Afternoon Session

Robert Day, Director Automotive GTM, 
Arm Inc.

Rust & Ferrocene: A Practical Path to Effective Safety

Florian Gilcher, Managing Director, 
Ferrous Systems GmbH 

• Practical Lessons from Project Certification
• Practical Guidance from Active Projects

Keynote: The Foundations for Rust in Safety-Critical

Pete LeVasseur, Staff Software Engineer, 
Woven by Toyota 

• Roadblocks and Expressways towards Automotive

Rust promises memory safety without runtime overhead, an appealing proposition for automotive software where the safety of road users depends on software correctness and every cycle counts. But promise isn't proof, and ISO 26262 demands evidence. This talk examines where Rust stands today on the road to ASIL-rated deployment: the expressways (memory safety guarantees, an engaged open-source community, emerging qualifi ed toolchains, and a Rust Project increasingly open to goals that support safety-critical adoption) and the roadblocks (no ISO language standard, incomplete undefi ned behavior documentation, a certifi cation ecosystem still finding its footing). We'll look at the current state of safety-critical initiatives within the Rust Project's goals process, explore the Safety-Critical Rust Consortium's eff orts to build coding guidelines and catalog tooling that bridge the gap between Rust's idioms and automotive's constraints, and off er a realistic assessment of what's production-ready now, what's coming, and what the industry still needs to build.

Chiplet Methodology and Challenges

Frank Schirrmeister, Executive Director, Strategic Programs, System Solutions, 
Synopsys‘ Products & Markets Group

• Architecture performance analysis based on real Workloads
• Silicon Proven IP Subsystems for 2.5D, 3D, 5.5D Stacks
• Advanced packaging flows proven with Test chips 

Automotive computing is undergoing rapid specialization. ADAS, AI and data-intensive workloads are pushing OEMs to design custom SoCs optimized for performance-per-watt and performance-per-dollar.

Traditional monolithic SoCs—integrating compute, I/O, memory, sensors, and display on a single die—are increasingly inadequate for next-generation automotive workloads. This is driving a shift to multi-die systems, where multiple dies are packaged together using advanced 2D, 2.5D, 3D, and 3.5D stacking technologies.

Chiplets address reticle size limitations by partitioning large designs into smaller, reusable dies. This approach enables flexible multi-die configurations, faster time-to-market, and scalable SKUs across low-, mid-, and high-end products. Chiplet-based design reduces schedule risk, engineering effort, and integration complexity.

Multi Die Packaging is shifting from CoWoS-S to CoWoS_L and SOIC (3D) – F2F, F2B, WoW, COW.

Q&A with Speakers

Coffee Break & Networking

Making Chiplets Competitive with Monolithic Chips in Safety Market

Francois Piednoel, CTO, 
Athos Silicon 

Accelerating Automotive Innovation Through Open Standarized Chiplet Architectures

Jim Foresi, Director R&D Semiconductor Center, 
imec 

• Building the automotive chiplet ecosystem: modular compute for the next generation vehicle
• From monolithic to modular: a chiplet blueprint for high-performance automotive compute

Multimodal Ingelligence Meets Automotive: Memory at the Inflection Point

Obi Okeke, Director Business Development,
Micron Technology 

• Large Language Models, Vision Language Models and multimodal AI applications move from research labs into vehicles
• Innovations in memory hierarchy and system-level optimazion – to meet the demands of AI

The automotive industry is undergoing a seismic shift as Large Language Models (LLMs), Vision Language Models (VLMs), and multimodal AI applications move from research labs into vehicles, factories, and customer experiences. These technologies promise transformative capabilities — from predictive maintenance and autonomous driving to intelligent voice assistants and real-time visual inspection — but they also introduce unprecedented strain on memory subsystems. 

This talk explores how the explosion of multimodal workloads are reshaping memory architectures across the automotive value chain. We’ll examine the specific challenges Tier 1 suppliers and OEMs face in deploying these models at scale, including bandwidth bottlenecks, latency constraints, and thermal limits. We’ll also highlight how the market is responding — with innovations in memory hierarchy and system-level optimization — to meet the demands of AI-driven automotive platforms.

Panel Discussion: Standardized Software Platforms

Moderated by Martin Schleicher

Panelists:

• Steve Crumb, North American Regional Spokesperson, AUTOSAR
• Florian Frischmuth, Senior Vice President of Engineering, Envorso
• Partha Goswami, Principal, PG Mobility Analysis LLC
• Amin Rasti, Senior Product Marketing Manager, Eclipse Foundation
• Sören Wildemann, Head of Strategy & Tech, Bosch

Conclusion by the Conference Chair

Robert Day, Director Autonomous Vehicles,
Arm Inc.

Evening Event

Sponsored by Bosch